On March 28th, Rhode Island unveiled its new logo, part of a $5M marketing campaign. Despite the fact that the logo was designed by Milton Glaser, a renowned designer previously responsible for the ILoveNY logo, among others, response has been largely negative, with some going as far as describing the logo as “embarrassing“.
Hatchwise is located right on the Connecticut side of the CT/RI border, in Pawcatuck, CT, and Rhode Island is very near and dear to all of who work at Hatchwise, especially considering most of us actually spend most of our free time in Rhode Island.
We have therefore decided to step in and make sure that the people of Rhode Island, indeed, the world, have a voice in designing and selecting the perfect logo to represent Rhode Island, by hosting an unofficial contest to come up with a new design that everyone loves.
The contest is open to everyone, with finalists being selected by Hatchwise staff, the finalists will then be voted on by the general public via an online poll (although Hatchwise staff reserves the right to select the final winner if need be), the winner will receive $1000 (minus Hatchwise processing fee of 20-35%) and the winning design will be presented to the Rhode Island government to do what they want with, free of charge.